Product Announcement: Membership Renewal Enhancements

By Published On: July 7, 2023Categories: GameDay, Latest News, Product Announcement

We’re currently working on a number of initiatives to support Membership Registration & Payment Renewals on GameDay Membership.

Membership renewal and collecting payments are essential components of managing sports clubs and organisations whether on an annual basis or at multiple times throughout the year. While these processes may appear straightforward at first glance, they can often be intricate and complex. We shed some light on the various complexities involved in managing membership renewals and payments for sports organisations, highlighting the challenges faced by administrators and the solutions GameDay is building to streamline these processes.

Diverse Membership Categories & Products:

Sports organisations typically offer a range of membership types & products, such as individual, family, student, and senior memberships. Each category may have different eligibility criteria and associated fees. Managing and tracking these diverse categories, along with their respective renewal dates and payment amounts, can be a complex task.

Timing and Communication:

Membership renewal requires timely communication with members to remind them of upcoming renewals and provide payment instructions. However, clubs often struggle to effectively communicate with their members, leading to missed renewals and delayed payments. Additionally, managing member communications across various channels can be challenging, especially when relying on manual processes.

Payment Methods and Convenience:

Offering diverse payment methods, via online payment, can improve convenience for members. However, integrating multiple payment methods into the club’s infrastructure can be complex, particularly when considering data security and financial reconciliation.

GameDay is providing solutions to all of these complexities by implementing a number of features to support the Membership Renewal & Payment process:

Membership Renewal Reminder Emails

  • This feature will allow admins to create Membership Renewal Reminder email campaigns
  • Renewal campaigns can target a specific group of members by the Product they have previously purchased
  • Renewal Campaigns can be set in advance and include a link to the registration form
  • Multiple reminder emails can be set for a renewal campaign
  • Reminder emails can be sent automatically based on the expiry date of a particular product or on a specific date
  • Renewal Campaigns will include the form link where the member needs to renew their membership

Membership Payment Campaigns

  • This feature will allow admins to create Membership Payment campaigns and set Payment terms for payment from invoice
  • Payment campaigns can target a specific group of members by the Product they have previously purchased and allow admins to assign Products to a member for payment of invoice
  • Payment Campaigns can be set in advance and will include a magic link to the payment checkout screen
  • Reminder emails can be sent automatically based on a specific date with multiple reminder emails for a payment campaign

Abandoned Cart Notification

  • This feature will allow for auto-reminder emails to be sent to members that have not completed payment for any unpaid orders
  • Abandoned cart notifications will include a magic link to the payment checkout screen
  • This will assist with automated collection of payments and increase conversion of membership orders

Managing Unpaid Orders

  • This feature will allow for manual reminder emails to be sent to members that have not completed payment for any unpaid orders
  • Reminder to pay unpaid order notifications will include a magic link to the payment checkout screen
  • This will assist with manual collection of payments and should lead to an increase in conversion of membership registrations and orders

Subscription & Instalment Payments

Some future enhancements that will be part of future releases will include support for:

Subscription-based Memberships to allow members to pay on a rolling monthly or annual subscription
Instalment payments to support incremental payment of an order spread over multiple payments for a set period of time (ie monthly instalments over 6 months)

We’re very excited to launch these new features over the coming months and look forward to supporting your organisation in the various membership renewal and payment campaigns.

Want to work with GameDay? Get in touch with us here!

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